RSB SPORTS LAB and Concordia Sports Agency announce strategic partnership
RSB SPORTS LAB is proud to announce the start of a strategic partnership with Concordia Sports Agency, a Riga-based football agency representing professional players across Europe.
The cooperation focuses on the development of individual sponsorship and brand partnerships for professional football players, complementing the existing club sponsorship structures and supporting the growing importance of the individual athlete brand in modern football.
Felix Fauner, CMO & Head of Sports at RSB SPORTS LAB, commented:
“In modern sports marketing, sustainable success rarely comes from working in isolation. The most impactful projects emerge when strong partners combine their expertise. Strategic partnerships allow agencies to focus on their strengths while creating better opportunities for the athletes they represent.”
For RSB SPORTS LAB, the partnership also marks an important step beyond the agency’s traditional roots in the action sports ecosystem. While the company continues to work extensively with athletes from the outdoor and action sports world, the collaboration with Concordia Sports Agency opens a valuable opportunity to learn from the highly structured and professional environment of international football.
“At the same time, we believe we can bring meaningful value to Concordia and their players by helping to build authentic commercial partnerships and by supporting the development of individual athlete brands — something that is becoming increasingly important even in a global team sport like football.”
Both organizations aim to combine their expertise in athlete management, commercial partnerships and brand development in order to create long-term value for the players involved.
“We are excited about this partnership and look forward to working closely with Concordia Sports Agency to unlock new opportunities for their players. In the end, great sports careers deserve great stories off the field as well — and the right partners to tell them. ”
— Felix Fauner
CMO & Head of Sports
RSB SPORTS LAB
Marks Amosejevs, Founder & CEO of Concordia Sports Agency, commented:
“We are very pleased to begin this collaboration with RSB SPORTS LAB. From our very first conversations, it was clear that there was a natural chemistry between our teams. What impressed us most was their energy, their entrepreneurial mindset, and the genuine passion they bring to working with athletes and building meaningful partnerships. At Concordia Sports Agency, we strongly believe that modern football requires a holistic approach to player development — not only on the sporting side, but also in building a sustainable personal brand and creating the right commercial opportunities around the athlete.
Working with partners like RSB SPORTS LAB makes it possible to think bigger and to build projects that go beyond traditional agency work. We are confident that this partnership is just the beginning of something exciting, and we look forward to creating new opportunities for the players we represent together.”
– Marks Amosejevs
Founder & CEO
Concordia Sports Agency